Ecommerce · Araceli Beauty

Araceli Beauty Hit 5.3x Return on Ad Spend in Two Weeks

5.3x
return on ad spend
At a glance

The numbers.

5.3x
return on ad spend
75
purchases in two weeks
$53K
revenue per $10K spent
The challenge

The situation.

Araceli Beauty was limited by a narrow advertising focus and no personalization in the shopping experience. Between them, those two things capped how wide an audience they could reach and how many of those people finished a purchase, which showed up directly in revenue growth.

The situation at Ecommerce work
What we did

The approach.

We built a digital marketing strategy across several platforms rather than one, with Google Shopping ads at the center of it, so the product was in front of people at the moment of commercial intent rather than only in a feed.

Google AdsMeta AdsConversion Optimization
The work for Ecommerce work
The results

What we delivered.

Source: BusySeed case study deck, Araceli Beauty; Google Shopping campaign performance over two weeks.

Josh and his team were the best I have ever worked with. Hands down. They are smart, hardworking and creative on how to get the results we wanted.
M
Mark Wilkinson, CEO, Araceli Beauty
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Omar Jenblat, Founder & CEO of BusySeed
Omar JenblatFounder & CEO, BusySeed
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