17.24x
return on investment
Casebub sells personalized, engraved phone cases online. It is a gift product in a category where the big marketplaces set the price of attention, and the store wanted to grow total revenue without discounting its way there.
Under the SeedAds service BusySeed ran paid campaigns built around the personalization angle, testing audiences and creative in the first month to find the buyers most likely to order a custom case.
Source: BusySeed Client Success Stats deck, updated January 28, 2021.
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