Dalby Farm is a local farm working to raise awareness of rare and endangered livestock breeds. They needed to grow their audience to increase engagement, raise event attendance and bring visitors to their seasonal Country Store. With limited visibility and little online traction, they could not generate the awareness their mission needed to sustain itself year-round.

We built a social strategy aimed at shareability rather than reach bought with budget: a single post engineered to be passed along, supported by targeted content, optimized placement and deliberate audience outreach. SEO work improved their Facebook page's ranking on Google, and real-time engagement monitoring let us keep the conversation alive while the momentum lasted.

Source: BusySeed case study deck, Dalby Farm; Meta page insights and client-reported attendance.

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