25
mid market and enterprise partnership leads
This company provides school transportation for students with special needs, and its growth was capped by driver recruitment. They were generating an average of 5 leads a month at upwards of $75 each, with no targeted strategy for the high-demand areas where drivers were most needed. That combination made it impossible to keep up with an expanding market.
We ran a multi-channel campaign built for recruitment rather than for brand: targeted advertising across Facebook, Google and Craigslist, plus strategic organic posting on Indeed, so the campaign met job seekers wherever they actually look. Precise audience segmentation and localized optimization kept the cost per acquisition low while the volume scaled.
Source: BusySeed case study deck; multi-platform campaign performance, April 1 to October 18.
85% lower
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