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Retail · Cocoa Supply

From Position 13.6 to 4.0: The Most Cited Cacao Supplier in Google AI Overviews

4.0
average AI search position, down from 13.6
At a glance

The numbers.

4.0
average position, from 13.6
61 of 115
buyer prompts citing Cocoa Supply
32.7%
first citation share, from 17.6%
73 vs 10
first citations against the next competitor
The challenge

The situation.

Cocoa Supply sells bulk cacao and cocoa ingredients to food manufacturers, chocolatiers and wellness brands. Its buyers increasingly start with a question typed into an AI assistant rather than a search box, and in the spring of 2026 those answers rarely mentioned the company.

Across 115 real buyer prompts, from where to source ceremonial cacao to which supplier ships cacao nibs in bulk, Cocoa Supply's average position was 13.6 and it held the first cited position in 17.6% of Google AI Overviews. Competitors with older domains were being named first.

The situation at Cocoa Supply
What we did

The approach.

This is the SeedGEO discipline: work out which pages the AI systems were citing for each prompt, rebuild Cocoa Supply's pages so they answer those questions directly with structured, quotable facts, and earn the third party mentions that AI Overviews weight. The first two months took visibility from 14% to 38%; the work then continued prompt by prompt.

AI VisibilitySEOContent Marketing
The work for Cocoa Supply
The results

What we delivered.

Source: Cocoa Supply AI visibility report, August 2026, prepared by BusySeed from a fixed panel of 115 buyer prompts run against Google AI Overviews and leading assistants.

Before and after

What actually changed.

Average AI search position
13.6
Before
BusySeed
4
With
BusySeed

71% lower

First citation share in AI Overviews
17.6%
Before
BusySeed
32.7%
With
BusySeed

86% higher

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Omar Jenblat, Founder & CEO of BusySeed
Omar JenblatFounder & CEO, BusySeed
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