Technology changes fast, and website design trends are no different. 

In recent years, design elements and website features that were once modern and innovative may have become overdone or cliched. 

You don’t want people to lose interest while browsing your site. 

Fortunately, our award-winning web design team keeps up with all the latest design and development trends to create highly functional websites that perform well and look fantastic.

Today, we’ll share some of the latest innovations in digital technology trends. Hopefully, you’ll take advantage of these leading-edge digital solutions for your digital marketing success.

Parallax Animation

Parallax effect works by creating a 3D scrolling animation when a user navigates the web page. This effect ensures that web visitors are visually stimulated. 

Parallax scrolling is used when different layers of imagery move at different speeds relative to each other, producing an illusion of depth and immersion into what appears like a three-dimensional space.

Abstract Art Compositions 

Abstract art is a type of visual art that uses a non-representational form, or the depiction of "non-objective" subjects, to convey an emotion or idea instead of depicting things literally. 

Web designers use abstract art compositions to create visually stunning websites, highly functional and engaging. 



Scrolling Transformations 

Scrolling effects are animations that occur when you scroll on a website or mobile device to transition between page sections.

They can be an attractive alternative to traditional pagination for digital content such as text articles, images, videos, or posts. 

A scrolling transformation captures the user's focus and attention and interest.

Neomorphism

Minimalist realism manifests best in neuromorphic computing. This is an approach to the development of artificial neural networks that aims to create electronic neuromorphic systems. 

These systems are highly energy-efficient compared with traditional CPU or FPGA-based computing approaches.

Neomorphism allows designers to regain the authenticity lost in the flat design era. Users are therefore able to interact better with the design. 

Comfortable Colors 

Colors have different psychological effects on people. Your website design needs to carefully choose a color scheme to understand what feelings they will elicit in visitors. 

Color schemes that are easier to read, kind to the eyes, and aesthetically pleasing are popular among web designers. 

Web Design for Causes

A website designed with a specific cause in mind can have multiple benefits to the site owner, including increasing brand awareness and revenue through donations.

The Covid-19 pandemic provided an opportunity for designers to create meaningful and impactful designs. 

What to Look Out For in 2022

An effective online marketing campaign is not just about good SEO practices but also about understanding how people discover content, consume information on the web, and engage with causes.

The year 2022 promises to deliver more innovations on web design trends. Some of these projected trends include: 

• Voice search optimization 
• Design for the thumb 
• Interactive content 
• Muted earth tones 

Get a professionally designed website or upgrade at BusySeed, a digital marketing agency with an experienced team of designers. With over 70 years of combined experience, our services are just what you need to prepare your website for the future.