32,000
Facebook followers built from no social presence
The University of Rhode Island had a problem with its MBA program's marketing: the campaigns were expensive and they were not producing. Despite substantial investment, leads came in slowly and cost an average of $198 each. At that price the university could not scale the program's reach or widen the pool of prospective students it was reaching.
URI came to BusySeed for a more efficient approach to lead generation. We built a plan around several campaign types matched to the university's specific goals rather than one channel doing all the work.
From there it was advanced audience targeting, continuous reallocation of ad spend toward what converted, and A/B testing against every assumption, monitored and refined week over week.
Source: BusySeed case study deck, University of Rhode Island MBA program; Google Ads campaign performance reports.
44% lower
Book a free 15-minute strategy session with founder Omar Jenblat. He'll look at your funnel live and show you exactly where the revenue is hiding. No deck, no fluff, no obligation.
