What is Generative Engine Optimization (GEO)?+
Generative Engine Optimization, or GEO, is the practice of getting your brand to appear, accurately and favorably, inside the answers generated by AI engines like ChatGPT, Google AI Overviews, Gemini, Perplexity, and Claude. As more buyers ask AI instead of scrolling search results, GEO does for AI answers what SEO did for search rankings. It combines entity and knowledge-graph optimization, quotable structured content, and citation building. SeedGEO delivers GEO powered by BusySeed's Rankxa platform, which tracks and grows your AI visibility.
How do you track a brand's visibility in ChatGPT and other AI engines?+
SeedGEO uses BusySeed's Rankxa platform to run the real questions your buyers ask across ChatGPT, Gemini, Perplexity, Google AI Overviews, and Claude, then records where and how your brand appears. It measures how often you're mentioned, how you're described, which sources the AI cites, and how you compare to competitors. This turns AI visibility from a guess into a tracked, benchmarked metric. You get a clear score you can watch rise as we optimize.
How is GEO different from SEO?+
SEO optimizes for ranked lists of links on a search results page; GEO optimizes for being included in the single synthesized answer an AI engine gives. With SEO the goal is a high position; with GEO the goal is to be the cited, recommended source inside the answer itself. GEO relies more on entity clarity, structured and quotable content, and trustworthy citations that AI models draw from. The two are complementary, and SeedGEO often improves both, but GEO is built for how buyers increasingly search: by asking AI.
Can you really improve how AI describes my brand?+
Yes. Because AI engines assemble answers from the entities, sources, and content they can find and trust, improving those inputs changes the output. SeedGEO strengthens your entity and knowledge-graph presence, publishes accurate, quotable content, and earns citation-worthy references, then re-measures to confirm the change. We've taken brands from around 14% to 65% AI visibility in as little as three weeks. We track sentiment and accuracy too, so the AI doesn't just mention you more, it describes you correctly.
How do you measure GEO results?+
We measure results the same way we set the baseline: by tracking your visibility on the exact prompts your buyers ask, before and after optimization. Rankxa reports how often you appear, your share of voice against competitors, sentiment and accuracy, and which sources are being cited, across each AI engine. That means every gain is provable, not anecdotal, for example moving from 14% to 65% visibility on target prompts. You always know exactly what your GEO investment is producing.
How much does BusySeed cost?+
Every engagement is scoped to your goals, so pricing depends on the services and growth targets involved. Most clients invest in a managed monthly program. Book a free strategy session and we'll give you a clear, custom quote, no pressure.
Do you really guarantee results?+
Yes. If we can't increase your revenue by the six-month mark, our team works for free until we do. We can offer this because since 2013 we've helped 500+ businesses generate over $540 million in revenue.
How quickly can we get started?+
Onboarding typically begins within a week of signing, and most programs are live within 2-3 weeks. We prioritize the fastest revenue-driving wins first so you see momentum early.
What makes BusySeed different from other agencies?+
We combine marketing, sales, and proprietary technology (SeedGEO, LeadChaser, SeedLeads and more) under one roof, we're ranked the #1 Growth Group in the U.S. by TrustAnalytica, and we back our work with a revenue guarantee. You get one accountable team, not a patchwork of freelancers.
Do you work with businesses like mine?+
Almost certainly. We serve B2B and B2C companies across SaaS, financial services, home services, legal, e-commerce, automotive, hospitality, healthcare and more, at every stage from startup to enterprise.
How do you report on results?+
You get transparent dashboards and regular reviews tied to the metrics that matter, qualified leads, pipeline, conversions and revenue, not vanity metrics. You'll always know exactly what your investment is producing.